Durrell News

JT Launches Fund Raising Mobile Tariff to Support Durrell

28^th January 2010

Durrell has received a welcome boost from Jersey Telecom as the communications firm has launched an innovative new mobile tariff that allows business customers to make a donation to Durrell instead of taking a new mobile handset.

Traditionally, when customers sign or renew their mobile contracts, they are offered free or discounted handsets as part of the package. However, as phones have become more sophisticated and reliable, many business users are finding that they simply don’t need a new handset every 12 or 18 months.

Tim Ringsdore, Managing Director of Jersey Telecom, said: “This new service means that customers who keep their handsets for longer are not only reducing their carbon footprint, but are also actively supporting Durrell at the same time.”

The new JT service is known as a ‘SIM only’ package as customers only need the small SIM card, or chip, that fits into a phone and links it to the customers unique account and phone number. The money that would have gone towards a new handset is instead given to Durrell in the form of animal adoption packages, with participating JT customers also benefiting from special Durrell admission tickets.

The service has got off to a flying start with HSBC Offshore Islands signing up as the first major customer. They have agreed to convert 50 mobile contracts to the new SIM only package, which will lead to a donation to Durrell’s animal adoption programme of £2,000.

Martin Spurling, Chief Executive Officer, HSBC Offshore Islands, said: “HSBC has a long standing commitment to caring for the local environments in which it has a presence. Like many businesses, we don't need to change our mobile phone handsets every year, so this opportunity both to reduce our carbon footprint and support Durrell, a worthy local trust that is very close to the hearts of our staff, is very appealing. I hope many other local businesses will also recognise the benefits of this scheme in due course.”

Kelly Barker, Head of Marketing at Durrell Wildlife Trust, added: "Our corporate packages have proved very popular with local businesses of all sizes and we’re very pleased to enhance this by working with Jersey Telecom. Their new mobile tariff is an innovative way of encouraging other local businesses to make a real difference by supporting our projects, involving their employees in our work and, of course, benefiting from Durrell membership and adoption packages.”

Jersey Telecom say that the new SIM only mobile tariff can be tailored to suit businesses of all sizes and that proceeds raised will help Durrell achieve their mission to save species from extinction across the globe.
 

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